LOST Media Mentions - DarkUFO

J.J. Abrams’ Star Trek will arrive on DVD in time for Thanksgiving, and it’ll come with a hologram that unlocks hidden online content.

The Trek DVD’s cover includes the hologram. Users will have to log in to a website to access the features it unlocks. Using the webcam, they will hold up the DVD cover design with the hologram to control various online features.

The interactive cover art unveils tours of the Enterprise’s decks and a game originating on the ship’s bridge. Apparently, the DVD acts as a sort of optical mouse, steering the user’s perspective through the content.

The two-disc set arrives on Nov. 17 and will include all of the expected special features, including commentaries and several scenes cut from the theatrical print.

Source: Wired

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